Following a website is optimized for the search engines, some creative marketing can easily be carried out to help drive new visitors to your site. Numerous high visitors entertainment/humor web sites use funny videos which are viewed for free by site visitors. Actually, numerous of these viral video clips which are sent around the world via e-mail originated from these websites.

The only down side to beginning a funny videos website is the initial price to develop it, and ongoing update costs, coupled with the bandwidth these web sites consume, which can cost between $100-$1000/month just for hosting on a dedicated server. This is because these funny videos websites have hundreds or even thousands of downloadable videos available, and every time one is viewed there is a sizable amount of bandwidth consumed.

How you can drive visitors to your website using funny videos

So how do you take the concept from the funny videos platform and apply it to your own website? Webmasters can easily incorporate this creative advertising technique into their own eCommerce websites.

Think about it this way. Most eCommerce web sites have one main function: To sell a item. The key to success with an eCommerce web site is to rank high within the search engines and be found by someone searching for a item. Often times when a customer visits an eCommerce site, he or she sees the exact same fundamental format. There is a nice looking house page with an overview of the company and item line, and some pictures of featured goods. Then the customer can discover links to other product pages also, or do a search for a item by keyword.

But to obtain the customer to come back to your website and buy much more products, there must be some thing that sets you apart from your competition. How can this be done? You will find two effective methods to achieve this. In a nutshell, adding video media will bring a whole new dimension to your web site to help drive new visitors and gain repeat visitors.

In the case of an entertainment web site, the funny videos are the catalyst that drives the repeat traffic to the website. Within the case of an eCommerce web site, you are able to add videos to your pages that blend with the theme of a particular product.

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For example, if you sell fishing gear, then you can add the funny video of the reporter in Mexico who was floating down the river, only to be repeatedly pummeled by hundreds of fish that were jumping at his spotlight into the boat. That ought to get a laugh from your customer, and give them something to feel great about while they're looking at your product inventory. It's kind of like a bakery. Whenever you walk into a bakery, you are nearly always enticed to buy something. It makes you feel great. Well on the internet, you unfortunately do not have the option of smelling what you see. But adding funny media can arouse other senses in a customer and make their shopping experience more enjoyable.

An additional great method to assist market your item is by creating 'how to' videos for your goods. For example, in the event you sell products for sailboats, you can make a series of short 'knot-tying' videos, and feature a different type of video on each item page. This can be carried out effortlessly having a digital camera that records video clips.

Here is how you can accomplish this:
1.First, set up an area where you camera is on a tripod or table.
two.Next, make certain you've a good backdrop for the video clips. You want to make use of an region that makes the action in the video stand out.
three.Then record the video. In the case of knot-tying, you are able to write a script prior to hand and narrate the video as you are tying every knot for the camera.
four.Then download your video clip to your pc. You are able to also modify the size of your video with any video editing shareware tool.
5.Simply upload the video clip to your website and link to it having a descriptive title. That is it.

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One concept to create this effective is add 1 knot-tying clip to each product page. This may not only make the customer want to go to each page, but it keeps them thinking about your web site.

There is 1 more important point to think about. You must present the training clips so they are most efficient. To do this, be sure and location them in a prominent area on each page so they are able to be seen. And add a number of lines of text under the video link with a description of the video and key phrases that somebody might discover while looking. For instance you can tag the video link with 'Instructional Video On How to Tie An Angler's Knot'.

Then lastly, you are able to create a separate webpage having a 'video directory' of all your videos. You want to also have search engine friendly keywords on this page as well. Then add a link to your directory page from your other pages, particularly your index page.

These tips will assist your website stand out from the competition. Simply by adding a few funny videos to your site, or some informative training videos which you can effortlessly produce from your house or office, you've added a creative marketing edge that goes beyond optimization.